30 July 2010

We’re ferry happy at ICG




Staff at ICG are ferry happy after securing a new full service contract win with Freightlink.

The freight ferry booking specialist was looking for a new corporate identity, website and strategic communications plan and ICG’s proposal sailed home to victory.

A fresh, contemporary brand is now being applied to the stationery, website and the company’s corporate clothing, whilst the ICG PR team are getting busy with putting together stories and ideas for a company newsletter.

The mix of services at ICG, as well as the flair and creativity of the entire team, were the reasons behind the win and we are looking forward to sailing off into the sunset with our new client.

26 July 2010

Banana Butty anyone?


ICG PR is working up a real appetite whilst promoting Twelve Restaurant & Lounge Bar in Thornton Cleveleys as the multi-award winning eatery celebrates its 10th anniversary year.

We've been busily promoting a host of mouth-watering events including Kids Cookery Days, a summer barbecue and entertainment evenings while planning is underway for a dazzling 'cook off for local amateur chefs, ' later this year.

As well as events, the team at ICG are working with Twelve's talented chefs to raise awareness of quirky signature dishes such as the Banana Butty and the Tangerine Dream. Feeling hungry? Check out www.twelve-restaurant.co.uk.

22 July 2010

Camping, climbing and canoeing at ICG


An eventful weekend was had by all on the latest camp ICG trip to the Lake District.

With our wellies and waterproofs packed we headed off up the M6 with our families to the picturesque Waterside Farm Campsite by Ullswater and pitched the tents.

Some of the team braved a hike up nearby Helvellyn whilst the rest of them donned life-jackets and ventured onto the lake in a good old fashioned kayak.

The end result was the same for both groups, with the rain pouring on the climbers and the boat capsizing on the kayakers.

Everyone dried out next to a roaring fire and a ging gang goolie goolie good time was had by all.

2 July 2010

Yorkshire Copper Tube Hits the Big Screen



Throughout 2010 we have been helping our client Yorkshire Copper Tube mark its 60th year of manufacturing in Kirkby.

As part of our integrated marketing campaign we have put together a celebratory interactive CD ROM for the company, which is packed with information about what Yorkshire does and how it does it.

There is a timeline that pinpoints landmarks in the company’s prestigious history and an animated video journey through the state of the art production plant.

Our design, technical and copywriting team came together to organise everything from the look and feel to the script writing, filming and voice over recording.

The PR department has been busy promoting it through various national trade publications and requests for copies have been coming in thick and fast.